Neuro Marketing - A brief on New Selling methodology

📢 *Great Indian Sale* by XYZ is back.... *Hurry*
📢 *Great Online Sale* by ABC is back.... *Hurry*
📢 EFG Electronics offering *50% discount...Hurry*
📢 *0% interest on EMI*, Offer only for Today. *Hurry*
📢 *Buy 1, get 2 free*...Limited Offer.... *Hurry*
📢 Amazing *Exchange offer* with assured gifts... *Hurry*
📢 Now or Never Offer.... Hurry

Most of you Have surely fallen for these offers... Isn't it?

I call it *"TRAP"*

To influence consumer buying behaviour, Giant Companies have initiated a multi prone Strategy impacting human brain called Neuro Marketing.

Continous advertisements creates a NEED FACTOR in individuals, thereby triggering the Dopamine system in the Brain.

Dopamine, a neuro transmitter,  is responsible for pleasure, motivation, and reward.

Neuromarketing applies neuroscience methods to influence consumer behavior as  our decisions are created subconsciously through emotional factors.

Neuromarketing aims to reveal what consumers really want, feel, and think, and how they can be persuaded to buy products, services, or ideas. This is majorly analysed by Foot fall data  and physiological responses.

Apps of Online giants or Reels by influencers uses algorithms to show you content that matches your preferences, interests, and emotions. 

Isn't it exploitation of your Dopamine system.

Be careful.... 🙏

📌Do not let others influence and play with you MIND....

Plan your Purchase
Whether  you are buying with a Debit Card or a Credit Card always PLAN your buying.
Never ever buy on an impulse. 
Plan your Purchases beforehand.

If some Mind-Blowing discount does come up, pause for a minute and think whether you really need that product (mobile, Watch, TV, whatever)
If yes... only then go ahead & swipe that card.

SMART TIP
Pause before buying. Even better have a Purchase Plan in place. 

If my posts sounds interesting🎯, then do  *Join* my whatsapp mentoring 🌈Community *Roynomics* by clicking the link below...

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🚫Please ignore if you are looking for ideas to make QUICK MONEY, as nothing of this sort  is dished out from here...

Happy Investing🌞
Biswajit Roy
Msc(Psychology), MBA-Mrtg & HR
Financial Psychologist & Behavioural Coach

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